Five ways to improve net zero action – ACCESS article in The Conversation

“The current UK government and its recent predecessors have shown a reluctance to encourage and enable lifestyle changes that reduce our collective demand for energy… we argue that shying away from changing the way we live is counterproductive,” write ACCESS’s Karen Bickerstaff Alice Moseley and Patrick Devine-Wright in The Conversation this week.

The authors discuss some of the highlights from the recently published Net Zero Citizens Survey and earlier Taskforce findings, which suggest that people are open to significant changes in their lifestyle to support net zero, if the conditions are right.

Drawing on a diverse range of case studies of societal change, they propose that five key steps are needed for effective net zero action:

1. Galvanise people
2. Focus on fairness
3. Make the policy process relatable
4. Listen to other people
5. Accept some opposition

You can read the full article in The Conversation here.